Heritage-Inspired Design Takes the Plunge with the Waterbury Dive Automatic

The Waterbury collection is one that never fails to find new ways of telling our story. It’s both retrospective and forward-looking, routinely injecting the essence of our rich heritage into exciting new releases that brim with fresh dimension. From chronographs and date indicators, to GMT movements that tell time across the globe, our innovative feature sets are paired with ageless design and solid construction—two cornerstones of this iconic capsule.

In keeping with the collection’s tradition of evolution, today, we’re releasing the Waterbury Dive Automatic.

Influenced by the purpose-built timepieces of the mid-twentieth century, the dive-inspired Waterbury Dive Automatic beckons to adventure on land and sea. It’s the second dive-style timepiece to join the Waterbury lineup (you might recall the Timex® Waterbury HODINKEE Limited Edition, a dive-style tool watch we added to the series last fall). Much like its predecessor, this new release is highly legible and easy to use, fully equipped with practical dial characteristics like bold, luminous hands.

A rotating top ring brings practicality and vintage appeal to its refined design aesthetic—a feature traditionally used to track elapsed time beneath the waves.  It’s not an ISO-certified watch, to be clear, but it’s tested to 100 meters of water resistance, making this dive-style watch a wearable alternative to the more expensive, true dive watches on the market. After all, premium design without the premium price has and always will be at the heart of this classic collection.

We’ve combined our historical know-how with craftsmanship and detail—just take a look at the finely finished sunray dials, which we’ve made available in green and black. As we often do with timepieces in this collection, we’ve also paid homage to our humble beginnings in Waterbury, Connecticut, by incorporating the iconic Waterbury Watch Company logo on the dial, crown, and sweeping second hand, which bears the stylized W. Powering this watch is a 21-jewel automatic movement that can also be hand-wound at the crown, creating a timepiece that’s packed to the gills with robustness and accuracy.

Explore the full Waterbury collection and take deep dive into heritage design with the Waterbury Dive Automatic.

Give the Gift That Keeps on Ticking

From fresh takes on beloved classics to nostalgic collaborations with new partners, Timex® routinely demonstrates its ability to seamlessly blend tradition with innovation. In fact, the adaptability of the Timex brand has always been one of the driving forces behind its staying power—and the reason why our wristwatches have been thoughtfully given for generations.

Our legendary craftsmanship runs 167 years deep, making it likely that your grandfather was once gifted a Timex, and his father before him. Today, Timex offers a wide variety of timepieces for both men and women, and if you browse our lineup of dress watches, chronographs, divers, and digitals below, we know you’ll find plenty of opportunities to give the gift that keeps on ticking this holiday season.



Marlin® Hand-Wound 34mm Leather Strap Watch

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A reissue of a faithful 1960s timepiece, the Marlin® pairs the purity and pleasure of a hand-wound mechanical movement with the timeless sophistication of a sleek design. Quite literally given for generations, this is the kind of watch that looks like you inherited it from your Grandpa but shines like new. The stainless-steel case and silver sunray dial mirror the original design, with a brushed effect that has a creamy, champagne hue when the light catches it. Stick dial markings alternate with stylized Arabic numerals, a trending look during the 1960s. Wind the crown until you feel a slight resistance—a motion best done at the same time each day to keep the watch continually running—and enjoy a vintage-inspired appeal that has stood the test of time.


Q Timex 1975 Reissue Date Window 38mm Leather Strap Watch

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Our Q Timex Reissue Date Window circa 1975 has been recreated for today’s watch wearers, with inspirations drawn from the louche glamor of 1970s fashion and design. Featuring a stainless-steel case and plated gold-tone finish, functional battery hatch, date window, and a unique, period-correct case design, at first glance this reissue could be mistaken as an artifact of its time, but it’s so much more than that. We took special care in staying true to the original angles and design, so from above it presents on the wrist with a cushion shape, while from the side it offers a plateaued profile that sits comfortably on the wrist with just the right amount of presence.


Q Timex Reissue 38mm Stainless-Steel Bracelet Watch

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A natural evolution of our much-loved Q Timex 1979 Reissue watch, this timepiece adds a festive new color to the iconic features of the original—a rotating bezel, woven stainless-steel bracelet, functional battery hatch, and domed acrylic crystal to name a few. We’ve long tested the waters with tasteful tones of forest, olive, and emerald green here at Timex, and this iteration of the Q Timex 1979 is a perfect example of our fortitude. Featuring a merry-and-bright, jewel-toned hue that covers both the dial and bezel, it’s everything you already loved, and then some.


Timex Ironman R300 GPS 41mm Silicone Strap Watch

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We know there’s no finish line. That’s why we built our Timex Ironman® R300 GPS watch for constant improvement. This smartwatch is packed with a powerhouse battery, guided workouts from athletes and coaches, continuous optical heart rate monitoring, and more, delivering a range of performance metrics to help you tune your workouts and reach your running goals. The brilliant sunlight-readable display, simple user interface, and robust mobile connectivity come together for a made-for-sports smartwatch that will have no trouble keeping up with you—or the lucky recipient of this perfect holiday gift.


Waterbury Classic Chronograph 40mm Leather Strap Watch

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With the Waterbury Classic Chronograph, we’re paying homage to our original watch collection by using the Waterbury Watch Company logo on the dial and second hand, which bears the stylized W. Each timepiece displays our attention to craftsmanship and detail, with finely finished surfaces and careful applications of watchmaking ingenuity. Featuring a stainless-steel case, classic black dial with Roman numerals, and a quick-release leather strap, this brilliant wristwatch unites all of these elements into something that delivers function just as well as form.


Expedition North Field Post Solar 36mm Recycled Fabric Strap Watch

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Our Field Post 36 Solar takes what you love about its predecessor, the Field Post 41 Solar, and scales it all down to a slightly retro profile that harkens back to military-issue watches from decades past. At 36mm in diameter, the new iteration is the perfect size for lovers of vintage watch design—and anybody with a smaller wrist. This watch provides a reliable solar movement with up to a four-month power reserve, anti-reflective sapphire crystal, 100 meters of water resistance, a screw-down case back and crown, luminescent hands and dial markings, and a comfortable brown Ecco™ DriTan™ leather strap made with eco-friendly methods. Put all that together and you’re getting a classic field watch with modern tech that keeps up with you day after day.




Q Timex x Judith Leiber and Timex T80 x Judith Leiber

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A name synonymous with elegance, style, and sophistication, Judith Leiber has taken two beloved Timex designs and turned them into pieces of high-fashion art. The Q Timex x Judith Leiber clocks in at a versatile 38mm across, and from the Swarovski® crystal-encrusted surface to its all-polished stainless construction, this style guarantees attraction and attention, even when no one’s curious about the time—the mark of a truly stunning watch. For those who prefer the modern appeal of a digital wristwatch, our Timex T80 features a rose gold-tone case with a polished finish while retaining all the same practical features you’d expect: a stopwatch function, alarm, and our classic INDIGLO™ backlight. However, with this on your wrist this holiday season, you’ll be thinking far beyond the basics as it sparkles the hours away.


Waterbury Traditional 34mm Leather Strap Watch

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Go on, go vintage. An update to a true classic, this timepiece honors our roots as The Waterbury Watch Company, and the generations of women watchmakers whose artistry and ingenuity made Timex one of the most popular watch brands in the world. Our Waterbury Traditional not only embodies our commitment to craftsmanship and refined watchmaking, but is also well-suited for everyday wear thanks to its white dial, polished rose gold-tone stainless-steel case, and a natural navy lizard-patterned leather strap.


Q Timex 38mm Stainless-Steel Expansion Band Watch

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Inspired by our archival Q Timex designs from the age of Quartz, we stayed true to the unique case silhouette, rotating top ring, battery hatch, and dial design. The rose gold tone case is accented with alternating blush links on our Perfect Fit™ expansion band for a look and fit you’ll love—and believe us when we say there’s no better time than the present to shop this remarkable timepiece. Throughout Breast Cancer Awareness Month this October, the Q Timex is one of the many wristwatches included within the Timex x BCRF Capsule Collection: a curated assortment of some of our brightest and boldest women’s styles. Click here to learn more, shop the full collection, and make a meaningful difference in the lives of millions of women worldwide this holiday season.


Timex Metropolitan S 36mm Silicone Strap Watch

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Available in a chic black or rose gold-tone pink, the Timex Metropolitan S has all the functionality you need including up to two weeks of battery life. Its sleek design boasts an impressive AMOLED display that you can customize with over 20+ dial designs. Plus, 24/7 activity and sleep tracking for your health and fitness goals, on-board GPS, optical heart rate sensor, notifications, and much more. The comfortable silicone strap is complemented by a modern metal case and scratch-resistant Gorilla Glass™ lens, making this is the perfect smartwatch to hold tight or gift forward.


Celestial Opulence 32mm Stainless-Steel Mesh Band Watch

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Inspired by the beauty of the star-scattered night sky, the unique details of our Celestial Opulence watch stand out on your wrist. Featuring our INDIGLO® backlight, the glittering black dial is complemented by a gold-tone, stainless-steel, mesh bracelet and a polished gold-tone case for a brilliant, eye-catching shine. We’ll never tell you how to style your Timex watch, but rest assured that this one carries the elegance and versatility you need to seamlessly transition from day to night.


Unveil Automatic 38mm Leather Strap Watch

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We’re revealing the details behind this automatic collection. A stunning translucent dial and dimensional applied indices with crystal accents make for a watch with impressive depth on the wrist. An exhibition case back creates further depth, even from above, and shows off the movement on full display. Powered by your motion, the 21-jewel movement has a 40-hour power reserve and can also be hand-wound with the crown. This watch is completed with a polished gold-tone case and black, soft croco-pattern natural leather strap.

Announcing the Retro & Refined Q Timex Reissue 1978

The perfect everyday watch — does it even exist? With all our various wants and needs, it’s hard to say that a single watch could carry the weight of keeping time day in and day out, no matter the circumstances. But if we’re just talking about one person — if we’re just talking about you, and what you want in a watch — we might be onto something.


Today we debut the Q Timex 1978 Reissue, the latest release in a line of smash hits. Featuring a 37mm stainless steel case and a black leather strap, it’s aesthetically-equipped to match practically any ensemble, going from casual to formal without skipping a beat (and sure to make a few hearts skip a beat, when spotted from afar). It ticks just like a Timex because it IS a Timex, one of our emblematic 1970s designs making the most of the era’s quartz revolution that sent so many other traditional watchmakers into crisis mode. 


Does it have a bit of west-coast cool, you ask? Does it have a little panache, a touch of sprezzatura? Well, the design is Italian after all — our Timex Design Lab corresponds from a chic district of Milan — and to wear a polished cushion-case watch in 2021 does serve as its own silent, but bold, statement. And no doubt it recalls a bit of yesteryear’s glamor, with its period-correct cushion case shape and domed acrylic crystal, recalling the louche design language of watches in the 1970s. 


Perhaps the biggest reason to buy a Q Timex watch lies in its relative ease, the convenience and reassurance of its modernity. You don’t need to wind it; you don’t need to visit a watchmaker in three years to get a hairspring serviced or a balance wheel tuned up. The tiny and inexpensive battery inside, available at any good drug store or supermarket, will last for years; when the battery needs replacing, you merely have to reach into your pocket for a penny or a dime, unscrew the handy battery hatch in the watch’s back, and swap old for new. And right back to ticking it goes, keeping you on time and on track (with a level of accuracy that outpaces nearly any mechanical watch in existence) for years to come. The movement inside this watch is no miracle, but it is a feat of engineering and technology, reliable to a fault and built to withstand the rigors of a life like yours. 


There’s romance in the idea of a mechanical watch, one that needs your movement in order to power itself with springs and gears inside. But with a Q Timex, your attention is freed up to enjoy the romance of everything else, and the watch ticks on. And whether you pick it up and strap it on after a day, a week or a month at rest, you’ll already know it’s running smooth and set correctly to show you the time it is, not the time it was when its mechanical power reserve ran out — a common annoyance with automatic or hand-winding watches.


The pleasure of a great classic design is that it simply doesn’t age — good style never goes out of fashion. This watch will develop some patina, perhaps, as you enjoy the watch over its lifetime and yours; its acrylic crystal can accumulate little scratches and scuffs from time to time, beckoning your attention for a little polishing treatment when you get the chance. But that nicely-domed acrylic crystal is highly shatter-resistant (unlike mineral glass or sapphire) if you knock your wrist on a tight doorway or while rounding a sharp corner. And the shining case, with its polished curves and facets, will slowly and gently show its days of wear as they pass by. But we chose stainless steel for how it resists the years, retaining its finishing against even the hardest of use, fighting corrosion from seawater and sweat to live on your wrist for a lifetime. 


These are the things you can rely on when you choose the Q Timex 1978 Reissue. These are the reasons we built it for you. To wear a watch built to be worn — all day and everyday, morning, noon and night — discover our latest Q Timex for yourself. It waits for (almost) no one. 




Vintage Inspired Marlin Automatic California Announcement Release

Wristwatch design progressed leaps and bounds over the course of the 20th century. Starting as little more than glorified pocket watches, modified with welded strap lugs or wire caging, wrist watches owe a lot of their development to military needs during the first World War and the quieter years that followed. It’s thought that the inspiration for this new watch, our Marlin California Automatic, can be traced directly back to some of the first wristwatches designed and produced for the Italian navy.


First appearing on a smattering of Swiss watches in the early 1930s, what we now refer to as the “California dial” is a layout you’ll find on watches both vintage and modern. There are a few predominant theories about exactly where the design came from, however, as well as how it got the name.


  1. Watches with this dial design sold really well in California, for reasons unknown.
  2. Watch dealers in California became known around the globe for hunting down these distinctive watches, and more were bought and sold there than anywhere else.
  3. A watch shop in Melrose, CA has specialized in refinishing these kinds of dials since the 1970s; with no manufacturer-provided moniker for this kind of dial layout, customers started using the “California” nickname… and it stuck.


While we lean toward the third possibility as most likely, the mystery is part of the fun — most watch enthusiasts will agree with that. And no matter what the origin might be for this striking design, it looks mighty fine on our Marlin Automatic.


The dial is fresh and exciting, but our new Marlin California Automatic packs the same features our fans already love and expect from us — a 40mm case in stainless steel, a natural leather strap, a domed vintage-inspired crystal and a 21-jewel automatic movement that keeps time as long as you keep wearing it. With a 40-hour power reserve and a solid presence on the wrist, this new iteration of our modern classic delivers throwback style in a package you can rely on — one that holds up to the Timex reputation.

Q Timex Marmont 1975 Reissue Announcement

The Q Timex Marmont is our reissue of an icon we first launched in 1975, at a time when quartz watches were sweeping the industry and putting mechanical watches back on their heels. Inspired by the louche design language of the time, with softened edges and polished surfaces, the Marmont recalls a glamorous era in Los Angeles when the rich and famous would gather at the Chateau Marmont, LA’s “castle on the hill.”


The watch is a statement in polished gold-tone stainless steel. Featuring a sturdy-yet-refined case with curving surfaces and a domed acrylic crystal, at first glance it could be mistaken as an artifact of its time, but the Marmont is so much more than that. We took special care in staying true to the original and in drafting its angles and design, so from above it presents on the wrist with a cushion shape, while from the side it offers a plateaued profile that sits comfortably on the wrist with just the right amount of presence.


Because it belongs to our Q Timex family, you’ll find the same perfect touches as always — our “Q” logo on the dial, a reliable and accurate quartz movement inside, and our easy coin-slot battery hatch on the case back to save you from service trips to the nearest jeweler, if and when you need a battery change.


Continuing with the watch’s retro stylings, its dial is brushed with a sunray texture and finished in a cool champagne color. The dial markings are wonderfully dynamic and dimensional, with their own polished facets that catch the light and interact with the dial’s surface finishing and the light refractions of the domed crystal.


The Q Timex Marmont comes with an elegant black leather strap, debossed in a retro alligator pattern, plus a buckle to match its case with a period-correct widened strap keeper. As an homage to one of our iconic originals, this watch does more than sit on your wrist or rest in a box — it gathers light and glows with it, shining through the years to reflect its wearer as much as a watch ever could.

MADE FOR THE FUTURE: Introducing the Q Timex Reissue LCA

The year is 1987. It’s the end of the summer, the last real heat wave before autumn sweeps in, and the sky is so blue you can’t believe it. You’ve just arrived at the department store in search of a new watch; yours was damaged when you fell into a swimming pool. In the display case, proudly presented among offerings from many other watchmakers, is a collection of new watches from Timex. At the center is one unlike all the others. It catches your eye. You can’t look away. 

You gesture to the clerk behind the counter, and the display case is opened from the back with a little brass key, the watch passing upward and over the glass to you. Staring into the dial — a screen, really, an LCD elegantly laid out with hands sweeping black against the cool gray beneath — you understand that this is more than just another wristwatch. You reach for your wallet.

What can this watch do? What can you do, now that the watch is yours? Time, as always, will tell.

Quartz timekeeping was really here to stay by the year 1987 — that’s when Timex launched its first analog-digital hybrid watch, the one that inspired our Q Timex LCA Reissue. That original watch was avant-garde for its day, combining futuristic designs and cutting-edge technology to tell analog time in the most precise, accurate way possible. 

But the astonishing accuracy of quartz is not the point of the Q Timex LCA Reissue, or its 1987 predecessor. The point of this watch is the combination of technologies — digital accuracy and multiple futuristic features packed into something that could almost pass as old-fashioned. The point is to have your cake and eat it, too. 

It’s this embrace of modern technology that cleanly slots the Q Timex LCA Reissue alongside other Q Timex watches. The original Q Timex range was born of a great pivot, when the quartz crisis of the 1970s threatened to overwhelm traditional mechanical watchmakers with more accuracy, more versatile design and more value. 

But in a spirit that has echoed forward from the 1970s to 2020, Timex didn’t just flip a switch and keep making the same old watches, now with batteries instead of mainsprings. Instead, the company did what it’s always done: it acknowledged that new wave of technology, and asked itself how it could make the most of such a compelling new frontier in watchmaking. To embrace and harness everything about the new tech — designing iconic new watches with quartz timekeeping specifically in mind, instead of just producing more of the same — was the key to Q Timex. That 1987 watch was emblematic of this innovative ethos, and it still is more than three decades later.

With the original 1987 watch from the archives to serve as a reference, Timex made several subtle updates: the display is clearer and sturdier than before. The case and bracelet are now both made entirely from stainless steel, with improved water resistance and durability. The dimensions are approximately the same, because good wristwatch design has always been good wristwatch design. And the push-buttons, pre-INDIGLO® lighting system and other retro bits that make it fun are all still here — this modern reissue couldn’t live without them.

Timex continues to look ahead in this uncertain time, as it has looked ahead from many uncertain times before. And it’s because Timex has always looked ahead that the company is renewing this forward-leaning design today. The Q Timex LCA Reissue is a modern revival of a watch that was really meant for the bright, gleaming future back in 1987 — a watch that was always meant for 2020 and beyond. 

From Paper to Platinum: 70 Years of Charles Shulz’s PEANUTS

They’ve been around since before most of us were born — even before a lot of our parents were born. Since 1950, Charles Schulz’s beloved cartoon characters have graced the funny pages of newspapers across the nation, filling up books’ worth of collector volumes along the way and spawning a beloved TV series. And for decades, the Peanuts gang has joined up with Timex for special-edition watches leading up to 2020, with this newest release to mark the platinum anniversary of the franchise. 

From paper to platinum, we’re celebrating 70 years of our favorite Peanuts gang with special editions of some of our most iconic modern watches — the Q Timex 1979 Reissue and the Marlin Automatic.



First released in 1979, our original diver-inspired Q Timex gave a new generation a modern Timex watch with quartz technology. This aesthetic update honors both our watchmaking history and this special anniversary, complete with a unique Peanuts 70th anniversary commemorative case back and all the features of our original Q Timex — a rotating bezel, woven stainless-steel bracelet, functional battery hatch and domed acrylic crystal.

And of course, we brought together the iconic image of Typing Snoopy with our Marlin® Automatic. Ticking inside is a tried and true 21 jewel automatic movement, creating a contemporary timepiece that honors both our watchmaking history and this special anniversary. Powered by your motion, the movement has a 40-hour power reserve and can also be wound with the crown. True to our original Marlin®, the stainless-steel case and silver-tone dial are complemented by a classic natural-leather strap and iconic domed acrylic crystal. This watch is completed with a unique exhibition Peanuts 70th anniversary commemorative case back.


IN THE FIELD: This Timex Expedition Watch Spent a Full Year Underwater

In June of 2019, our customer Greg was performing some maintenance on a rainwater cistern situated underground near his home. The tank, which holds some 1,700 gallons, is used by Greg and his family to irrigate the lawn and garden.

But this time, Greg put a bit more than he intended into the maintenance job: his Timex Expedition watch. The watch was fastened to his wrist when he opened the tank, and somehow it came off while he was working on the water tank’s pump assembly. The watch fell silently into the dark water below; it wasn’t until later that day Greg realized he’d lost it.

“I wrote it off, you know,” he says now of the incident. “I didn’t think there would be any feasible way to rescue my watch from the bottom of the tank.” 

Because the lost watch had been such a perfect fit for him — Greg is a former schoolteacher and he prized its simplicity, robustness, and ultra-practical INDIGLO® backlight display — he promptly went out and bought another just like it, which he wore constantly through the next year.

But during seasonal maintenance at the beginning of this summer, Greg opened the underground water tank once again. He knew that because of heavy water usage in the spring, the tank would be near-empty. And when he looked into the tank, all that remained was less than a foot of water in the bottom, in which he could just barely make out a familiar shape. On the slim chance it might be his lost Timex, Greg took action. 

“I have a golf ball retriever, one of those telescoping ones, so I had a reach of about twenty feet,” he says of the operation. “So I reached down there, and I was able to flip the object over, exposing the shiny metal case back and confirming that it was indeed the Timex I’d lost.” Then, taking care not to drop the watch once again, Greg lifted it slowly up and out of the tank until he could hold it safely in the June sun.

When we asked if he kept that watch after retrieving it from the tank, Greg cheerfully said, “It’s on my wrist right now!” He then sent us this picture:

After Greg cleaned and dried the old watch off — “the bottom of the tank was clean, you know, but not perfectly clean” — he was pleased to see that his Timex was still keeping perfect time. Apart from needing an adjustment in the date to accommodate 2020 being a leap year, the old watch hadn’t missed a single beat.

To pick up your own rescue-worthy Timex, start here [hyperlink to Expedition page on timex.com] or use the guide below. Then be sure to share your own Timex story with us!

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In The Field: A River Runs Over It



“Eventually, all things merge into one, and a river runs through it. The river was cut by the world’s great flood and runs over rocks from the basement of time.”
– Norman Maclean’s A River Runs Through It



Our Timex customer service team received an email from a man named Darrell, and his message contained exactly the kind of story we love to hear about.

“My friend and I were trout fishing the Caney Fork River in Tennessee today. I looked down, and in about 2 feet of water laid this watch. I picked it up and couldn’t believe it was still ticking — and right on time!


I was impressed, and just wanted you all to know that your watches do ‘take a licking and keep on ticking!’ I was going to clean it up, but decided I like the story too much yet.”

We like it too! We’ll be in touch with Darrell to expand on his story — watch out here on the Timex Blog as we compile more In the Field stories and interviews.



Each spring and fall at Timex we introduce new watches, unveiling entirely new collections as well as creating expansions and continuations of past releases.

For the spring of 2020 we’re adding a new element to the season: recognizing and honoring the women of Timex, and women everywhere, during International Women’s History Month.

Image from Insiders UK

Timex has always supported and empowered women through the company’s history, and we’re proud to highlight some of the amazing women who make our success possible.


“Since I joined Timex in 2007, I’ve grown, I’ve gained experience, I’ve learned so much. I’ve gotten to interact with different cultures all over the world. I have had so many opportunities that I couldn’t have had without this position.







“We should all be feminists, fighting for every kind of equality. My advice to all the young women out there is to sit in when it’s tough, and try and accomplish as much as you can.”




“I’ve learned in the last 15 years of my HR career to push through obstacles, and to push back professionally and respectfully without backing down. To me, We Don’t Stop means choosing the path that isn’t always easiest or straightest and figuring out how to do the right thing by an employee, a friend or my family.”




“ I have had the fortunate opportunity to travel the world and help build a global business. The colleagues I interact with everyday have also shaped who I am.  It is true that women have had many obstacles throughout history, but it is the determination of strong women and the support for each other that will allow us to push through and not stop.”


To see more of the Timex Spring/Summer 2020 collection for women, view the entire range of new releases here.